Category: Storytelling

Creating Tension

Tension is what keeps your audience engaged and interested in what happens next. How do you do it? Well, like most stories, there’s a start, a middle and an end. For a deeper explanation with some more examples, and to see how this sits alongside other storytelling ideas and approaches, reach out to us to […]

What is a Story Anyway

Tell me. Does this 4 word statement sound familiar? So, what’s the story? Picture the scenario….you’ve finished pulling together your latest presentation and your boss looms over you (or as much as they can in today’s virtual world) and after flicking through your deck they utter those four words: “So, what’s the story?” Or perhaps […]